Anthropic’s Super Bowl ads mocking AI with ads helped push Claude’s app into the top 10

13 fev Anthropic’s Super Bowl ads mocking AI with ads helped push Claude’s app into the top 10

Posted at 14:16h in Tech-En by

The numbers suggest that Anthropic’s Super Bowl commercials, combined with Anthropic’s recent release of its new Opus 4.6 model, worked to drive attention to Claude’s app and its key differentiator from ChatGPT.